What is SEO - Marketing Terms

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Summary

What exactly is Search Engine Optimisations (SEO)? In this quick video Jarrod from Smartyr Marketing explains in no-nonsense terms. Find out what it is and why you need it to grow your small business.

Transcript

0:00 What is SEO? You've probably heard search engine optimization or SEO. Uh, it's been around for quite a long time, as almost as long as the internet's been around.

0:08 Search engine optimization is working on your website. Uh, we call on-site and off-site optimization. So, stuff doing stuff on your actual website itself and doing stuff out there on the internet to make your website get found when people are searching for a service or a product or whatever it may be on the internet.

0:25 So, it's not the first couple. the the top few are generally what we call it ads and then we have things like local pack and that but it's the main sort of search thing that we normally most people would scroll down to and look at. So search optimization is making sure that you get found in those areas.

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